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NestLink

Product Portfolio

Bengaluru

Date

December 2024

Role

Product Manager

Project type

Family Productivity

Custom

Target Audience: Families, parents, couples, roommates

Objective: Create a unified platform to simplify family task management, coordination, and memory preservation

Estimated Budget (MVP Phase): ₹3.5 – ₹4.5 Lakhs (~$4,500–$5,500 USD)

Tools Used: Gamma, Figma, Notion, Jira, Miro

Approach: Customer research, empathy mapping, iterative prototyping, Agile development

Design Methodology: Design Thinking + MoSCoW Prioritization

Go-to-Market Plan: App stores, influencer partnerships, and digital campaigns targeting tech-savvy families

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